seo Training


Search Engine Optimization (SEO) is the method of promoting the quality of visits to a website in search engine. This SEO technique will increase both your website’s position and site visitors through the organic or natural search results which can be learned through our advanced SEO training.

Our SEO Training Institute in Chennai covers the full techniques of SEO with practical guidance. You will learn all kinds of techniques like On-Page Optimization, Off-Page Optimization, website analytics, competitor analysis, Keywords Research, sitemap.XML, robots.txt, etc.

  • In-depth of SEO training course, we cover about how the search engines work.
  • Interactive-cum-productive training session lets full interaction between the trainer and student.
  • Basic HTML tags which needed in on-page and off-page technique.
  • Local search engine optimization tactics.
  • Basic SEO tools
  • Advanced Google tools such as Analytics, Adwords and Webmaster, Social Media Optimization (SMO) and latest Google updates.

Upays Education provides SEO training courses which make students grow quicker in this continually evolving digital world. We offer 100% practical classes by exposure to live project which gives a better acceptance of the ideas and methods that will guide to get a fruitful career. Our institute always covers with proven methods that help students to acquire extensive knowledge about search engines.

Search Engine Optimization (SEO) has got more attention in today’s competitive world. It is the latest technique to reach the website in top rank in search engines like Google, Bing, Yahoo, etc. So that, the site will be visible to the targeted customer. This kind of online marketing will increase the business’s revenue by generating leads.

Who should attend this SEO Training Course?

Students: If you are the student looking for a chance in a highly booming field or planning to set up business, the SEO training that we provide the key to your successful career.
Entrepreneurs/Business Owners: If you are a business owner trying to get more sales or want to market your business online, but tired of paying for ads, you can learn SEO techniques and market your business without even spending single Rupee.
Web Designers/Developers: If you are a Web Designer, you should implement the various SEO techniques on the website. If your customers come to know that their sites don't rank well in search engines, they will get dissatisfied. Without proper SEO will not get the results to your client website. Learning SEO for any Web Designer would be a great benefit.
Freelancers/Part-Time: If you are a part-time job seeker and want to get a real income from home, SEO is the best way to make money. We will train you to do Freelancing job and earn anywhere from Rs. 25,000 and above.

Job opportunities in SEO

If you want to get an excellent career in a short duration, definitely SEO will be the best option. Every business in this world uses SEO for website promotion. A Millions of people utilize search engines to discover online products or services, and most of them do not see for a particular brand they prefer the search engine results recommended brands. Almost every small or big businesses who have a website is now investing in SEO to obtain a top ranking in Google. Nearly 95% of the users click the first page suggested service or product in the search results. Every month approximately 15 billion online searches have an unlimited opening in the field of SEO. As per the analysis, more companies are progressing to invest their marketing budget in SEO. This will create more demand for SEO professionals in the world.

Introduction To SEO

  • What is a SEO?
  • How SEO Works?
  • Whats is Keyword?
  • What is Competitors?
  • Search Engine Types

Understanding SERPs

  • What is a SERP?
  • How are the results presented on a SERP
  • Organic and Inorganic Results
  • Site Positioning
  • What is meant by "Cached"?
  • What is SERP update and SERP movements? (frequency of update)

Search Engine Crawlers

  • What are Search Engine Spiders?
  • How do Spiders Crawl the Internet and Collect Data?
  • How can webmasters control Crawlers?
  • Crawler IP address and Name
  • Controlling crawlers using Robots.txt
  • Controlling crawlers using the "no follow" tag
  • Controlling crawlers with htaccess
  • Data Indexing

Search Engine Optimization

  • What are search engines?
  • What is a Search Engine Database?
  • Domain Selection
  • Keyword Research
  • Competition Analysis
  • Meta data Creation

SEO certification is essential in the digital marketing career. It shows you have enough knowledge and skills to achieve the search engine results. We also provide a certification to all of the students who complete the SEO training.

Kick-start your career with our SEO training in Chennai. We provide 100% job placement support with practical training process for all our candidates to get achieved a bright career in IT or Digital Marketing industry.

  • Eligibility
  • Who will get Benefited
  • Features
  • Session & Training Schedule
  • For Enquiry

Any graduate with computer background.

Candidates should have a basic knowledge of Java and XML concepts.

Basic knowledge of Object Oriented Programming concepts.